Research shows that while winning may seem to be the main thing about gambling, it’s not.
Even the most obsessive gamblers don’t like to lose. Nevertheless, they keep betting. Players feel the adrenaline, the competitive spirit, and feel in charge in the process.
So why repeat the challenge if the winner will still be the casino and not the player?
People who like to gamble say that even after several wins they still return to the card table or slot machine to get new emotions.
Both the process of playing and winning are equally important for satisfaction.
First of all, it should be noted that winning is not the most important thing in this case.
Psychologist and behavioral addictions specialist Mark Griffiths from Nottingham Trent University claims that players have many reasons for their bad habits.
According to a survey of 5,500 players, the opportunity to “win big money” was their primary motivation.
However, arguments like “it’s fun” and “it’s addictive” followed by a small margin.
He says that your body still produces adrenaline and endorphins even if you lose in a game of chance. – People come to casinos to have fun.
A 2009 study by scientists at Stanford University in California confirms these findings.
They found that 92 percent of people have a “losing limit” when they stop playing.
But their overall gambling experience, for example, didn’t always hinge on the fact that they lost money after visiting a casino.
Winning can be much more satisfying after a long period of failure. We explain quickly, simply and clearly what happened, why it matters and what happens next.
In addition, losing can, if only briefly, increase the feeling of winning. Changing player expectations during a series of losses is the reason for this.
The experiment used a smartphone app called The Great Brain Experiment. More than 18,000 people participated in the event.
The study yielded many interesting results, such as the fact that scientists found that the fewer participants who expected to win, the happier they were.